L'Oreal Paris Superior Preference 5A Medium Ash Brown Cooler Hair Color Perspective: front
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L'Oreal Paris Superior Preference 5A Medium Ash Brown Cooler Hair Color Perspective: left
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L'Oreal Paris Superior Preference 5A Medium Ash Brown Cooler Hair Color Perspective: front
L'Oreal Paris Superior Preference 5A Medium Ash Brown Cooler Hair Color Perspective: left
L'Oreal Paris Superior Preference 5A Medium Ash Brown Cooler Hair Color Perspective: right

L'Oreal Paris Superior Preference 5A Medium Ash Brown Cooler Hair Color

1 ctUPC: 0007124925307
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Because you're worth it. Experience new preference, our true gold standard of beautiful color and shine. Preference's superior fade- defying color and shine system creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Luminous color shines from every strand and defies fade-out for up to 8 beautiful weeks. Plus, our new color protective care supreme conditioner now formulated with golden camelina oil, anti-oxidant vitamin e and uv filter helps keep first day color vibrancy and provides silky, resilient hair. From root to tip, color won't fade-out, turn dull or brassy. Shade guide: 5a is a cocoa brown shade with ash tones, which will minimize red/orange tones. For optimal color results, use on your natural dark blonde to darkest brown hair. Shade tips if you hesitate between two preference shades, choose the lightest one. On more than 50% gray, your results will be slightly lighter-looking than the results shown. On red hair, your color results will be medium soft reddish brown. This kit contains: color optimizing creme, color gel, care supreme multi- dose conditioner (6 weekly treatments), superior colorist gloves, pro- precise applicator and insert. We recommend coloring every 4-6 weeks.